Celebrity - Interviews
Boucheron’s New Brooch for Re-Found Freedom
Signed by Claire Choisne
Hanane Tabet
24-June-2020
The fine sculpture and subtle openwork patterns of the brooch remain for the Maison Boucheron a symbol of femininity and delicacy. When worn close to the heart, animal or floral creations become personal emblems, symbols of self-confidence and pride. A unique vision that makes the DNA of Boucheron.
In these unsettling times, Maison Boucheron would like to sow some seeds of tenderness. A simple gesture; the offer of a peony flower, symbol of beauty, femininity and protection across the world.
The Maison would like everyone to have the opportunity to print an original sketch by Claire Choisne, as well as the chance to print it in 3D form. The flower may be worn as a brooch, in the material and colour of your choice.
With this simple gesture, Boucheron once again displays its deep attachment to nature and her benefits.
The sketch of the peony flower, signed by Claire Choisne, as well as the 3D printable design on www.boucheron.com.
Created by Frederic Boucheron in 1858, Boucheron is built through four generations of direct descendants. Visionary designer and first jeweller of the Place Vendome, Boucheron embodies excellence in Jewellry, High Jewelry and Watchmaking. The Boucheron style, free and audacious, continues to create the classics of tomorrow.
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