BEAUTY
What We Know So Far About Fenty Skin
Everyone deserves a great skin
Vanessa Haber
21-July-2020
It’s official! Fenty is releasing a new skincare line and Rihanna is making sure it’s for everyone once again; Fenty Beauty was one of the first brands to include foundations and concealer shades for dark skin tones, along with fair and light tones. Today, Fenty is creating skincare products for women and men as well.
Fenty Skin is ready to release its “The New Culture of Skincare” on July 31st, as announced through a teasing video on Instagram carrying some summer vibes and fresh glowing skin featuring A$AP Rocky, Lil Nas X and Rihanna herself.
Diamonds songstress shared a photo of her with A$AP Rocky from Fenty Skin campaign and said: “That’s right baby...Fenty is for my fellas too! No matter who you are, you deserve to have great skin!”
Rihanna also confirmed that she had been working on this new skincare line for two years, to “perfect formulas and creating packaging that is kind to our planet!! Formulas that work, and work well with makeup!!!”
“Everything starts with the foundation that is your skin and we all know how obsessed I am with beautiful, healthy skin- so whether you want to wear makeup, or no makeup at all, there’s always glowing skin underneath,” she stated.
Fenty Skin shared earlier a video of Rihanna doing her skincare routine using 3 Fenty Skin products, which is set to be released by the end of this month, without mentioning any new info about them.
However, in 2019, she filed a trademark for Fenty Skin with the United States Patent and Trademark Office, and it reportedly covers"medicated and non-medicated skincare, soap, body care and personal care products and related accessories such as kits, tools and applicators".Rihanna's trademarks for non-medicated skin preparations include products named Buff Ryder, Instant Reset, Fat Water, Flash Nap and Hydra Vizor.