FASHION
Tod’s double T tattoo
It emphasizes the luxury of the hand made.
26-October-2016
The body is that of model Suki Waterhouse, the hands those of Saira Hunjan, one of the most popular tattoo artists amongst celebrities, tracing the outline of enveloping lions engraved on skin. And so the video begins, telling the story of the making of the tattoo bag, a limited edition piece with which Tod’s celebrates the timeless elegance of the double T, iconic hallmark of the brand, in a project of exquisite ability, two voices in perfect harmony. Tattooed on skin and handcrafted by Tod’s, it is a rendezvous of precision and perfect execution, of craftsmanship that simultaneously emphasizes the luxury of the hand made. The tattoo bag and video will be premiered on September 15th, during London Fashion Week, to celebrate the opening of the new Tod’s flagship boutique in old bond street. A special limited edition double t collection featuring tattoo inspired lions by the tattoo artist Sara Hunjan will be available in Tod’s boutiques worldwide from December 2016 and are available to pre-order on tods.com.