FASHION
Qatar Fashion
The Qatari fashion abaya brands on our radar
Christina Jaber
28-April-2021
The Qatar fashion world is definitely placing its name on the world’s fashion map, especially with the emerging and well-known Qatari designers.
Abayas are an essential staple in Middle Eastern fashion, and Qatari fashion designers’ creativity and talent are succeeding in giving us abayas that are chic, stylish, modest and modern at the same time, ones not to miss out on. We have our eyes on 5 Qatari abaya brands that suit every style, so keep reading to add them to your wardrobe ASAP.
Thirteen o nine (1309)
Minimalism, femininity and elegance are at the center of this Qatar-based ready-to-wear brand. The fashion Qatar designs merge the latest global trends to Middle Eastern fashion. The signature designs lie in minimal silhouettes, bold colors, embroidery and great attention to details. The contemporary sustainable womenswear brand was eastablished in 2015 by its founder and creative director Ghada Al Subaey. It presents to you the perfect abaya with a bit of boho style mixed with modesty and chic.
Each abaya collection is a work of art inspired by the brand’s Qatari roots, as well as by nature, art, global culture and most importantly the contemporary and versatile nature of women.
What about sustainability? 1309 has always been so close to Mother Nature, because the brand tries following a sustainable path as much as possible (70% of the fabric used is vegan, including vegan linen and vegan silk). Also, the packaging is biodegradable, compostable, and environmentally friendly.
KM collection
Comfort and style aren’t the easiest to find in one design, especially when you’re looking for that practical yet elegant abaya. However, the Qatar fashion world, with its emerging industry, succeeded in bringing the best out of the modest staples. KM Collection is the Qatari Fashion brand that’ll grab your attention with its quality, comfort and style mix.
You’ll find the perfect abaya for office meetings, for casual outings and for dinner dates. The abayas with geometric elegant prints are the brand’s specialty. Scroll through the brand’s Instagram account @km.collection and order through WhatsApp.
WAAD Designs
WAAD Designs is the Qatari abaya brand that makes sure every modest staple is both luxurious and modern. What makes WAAD among the brands we are in love with is that the brand has a wide audience of Muslim women and works hard to dress every shape, size, age and background.
The brand has been alive since 2010, sold online and is opening its first flagship store in Vendom Lusail City.
But who’s the master mind behind the high-quality abayas? The award-winning fashion designer WAAD, who was awarded designer of the year award for The Arab Women Awards in Qatar 2013 and who has a passion for designing for the modest woman.
Harlienz
You’re probably searching for the abayas and jalabiyas that can make the best day till night outfit, especially during the Holy Month, with all the work loads in the morning and the Iftar and Suhoors at late hours. Harlienz is the Qatar fashion abaya brand for the contemporary woman on the go.
Self-taught Haya Al Adsani, the creative mind and artist behind Harlienz, designs minimal abayas that are versatile, easy to wear and really attractive. They can be your go-to for every occasion.
Her talent and dedication alongside the brand’s identity and minimalism made Harlienz the first contemporary Qatar fashion brand on the New York fashion week schedule.
Eternity Abaya
An extremely modern take on the classical abaya. Nothing beats the use of shimmery textile and merging it with softer and matt textiles, all in elegant colors. You can order through the brand’s direct message on Instagram.