Jewelry & Watches
Gal Gadot Starring New Tiffany & Co. Diamond Campaign
Rita Khoueiry
21-April-2022
Tiffany & Co. announces its latest high jewelry campaign starring actress Gal Gadot, who stuns in sparkling new designs from BOTANICA: Blue Book 2022, the pinnacle of the House’s jewelry portfolio. Shot in a pared-down environment, the photography features Wonder Woman star in key pieces from the spring Blue Book collection, including a dandelion-inspired diamond necklace that can transform into five unique designs, as well as an orchid brooch, also transformable, and a diamond and sapphire necklace that evokes thistles.
“I am incredibly honored to be a part of the new Blue Book high jewelry campaign and feel very fortunate to be able to represent the brand’s most esteemed jewelry collection during this exciting and transformative time,” shared the actress.
Gadot’s campaign represents the House’s first advertising venture with the actress. In addition to the new Blue Book designs, Gadot also wears several of Jean Schlumberger’s masterworks featured in BOTANICA, including his iconic Bird on a Rock brooch and the Fleurage bracelet. An exquisite creation that Tiffany & Co. artisans brought to life for the first time, the Fleurage bracelet is based on a sketch for a design that Jean Schlumberger once considered for the legendary Tiffany Diamond.
“Gal Gadot is more than a House ambassador. She epitomizes the effortless glamour, sheer sophistication and sense of modernity that Blue Book represents,” said Alexandre Arnault, Executive Vice President, Product and Communication, Tiffany & Co. “We are thrilled that she is the face of the new BOTANICA campaign,” he added.
The campaign launches on Friday, April 22 on Tiffany.com, @tiffanyandco social channels, as well as in print and digital media globally.