BEAUTY
Lifting, Plumping… Best Creams to Slow Down Aging
Marion Louis - Madame Figaro
15-December-2022
Smoothing, firming, plumping... These sure-fire cosmetic values defy time.
The question beauty journalists are asked the most? "What is the best anti-aging cream?" As in love, the one that is made for you, that meets the needs of the moment of your skin, your lifestyle, your budget, that pleases you physically and, what is more, morally. It won't make you look ten years older, but without it you can age twice as fast. So it's time to look for it.
L'Occitane cultivates an iconic one, immortelle. Essential oils, oily or aqueous extracts... in its Immortelle Précieuse Cream, all combine to protect against external aggressions, stimulate the synthesis of hyaluronic acid, improve the texture of the epidermis, its elasticity, its luminosity, even the size of pores.
You can also strengthen your skin by relying on the regenerating power of Helena Rubinstein's Skinmunity Powercell's native sea fennel cells. A well of green science in gel-cream.
Clinique's Smart Clinical Repair Anti-Wrinkle Corrective Cream has two faces, a lighter version and a smoother one, but both are packed with peptides, soy bean extract and hyaluronic acid to boost anything that tends to get lazy.
With menopause and the drop in estrogen, the situation is getting more complicated but far from hopeless, as some brands are taking a close look. Clarins found that not only were fibroblasts producing less collagen and elastin, but they were struggling to keep them in tension. So it reformulated its famous Multi-Intensive and coupled its organic, retinol-like harungana with a new anti-slackening gorse extract.
Vichy, for its part, has focused on the increase in cortisol that accentuates dullness and inflammation. In its Neovadiol creams, co-developed with endocrinologists and gynecologists, it has added a cassia extract that compensates for the phenomenon. Fifty-somethings who are happy!
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