BEAUTY
Passant Shawky Stars Charlotte Tilbury Eid Campaign
Nada Hanna
20-April-2023
Beautiful and talented Egyptian actress Passant Shawky was chosen as the face of Charlotte Tilbury’s Magical NEW! Eid campaign. This campaign marks the launch of Charlotte’s NEW! Limited Edition Crescent Moon Beauty Gift Box, as well as the exclusive limited-edition re-launch of Charlotte’s AWARD-WINNING Scent of Dream Eau de Parfum to Charlotte Tilbury Beauty Wonderlands across the United Arab Emirates, Qatar, and Kuwait.
Born in Cairo, Shawky has starred in major TV series, including “Why Not?”, “Certified Mail”, and “Wanensi”, as well as movies like “Diamond Dust”. Shawky has a long-standing relationship with Charlotte Tilbury Beauty, having worked with the brand for countless red carpets, shoots, and events!
NEW! LIMITED EDITION CRESCENT MOON BEAUTY GIFT BOX
Gift 8 days of love and kindness with Charlotte’s luxurious NEW! Crescent Moon Beauty Gift box! Doubling as a magical, 8-day calendar counting down to the end of Ramadan, Eid al-Fitr, this beautifully presented, crescent moon gift symbolises the beginning and end of fasting. Handpick the 8 beauty secrets they’ll love and create the perfect Eid gift!
Designed to make everyone’s beauty dreams come true, customers will be able to choose from Charlotte’s SUPERCHARGED SKINCARE and MAKEUP MAGIC icons, including the ICONIC Magic Cream Moisturiser and the AWARD-WINNING Matte Revolution Lipstick in Pillow Talk Medium - a more dialled-up version of the globally-loved, nude-pink Pillow Talk shade, perfect for medium to deep complexions!
SCENT OF A DREAM EAU DE PARFUM
The re-launch of Charlotte Tilbury’s Scent of a Dream Eau de Parfum will beexclusive to Middle East customers for Eid gifting. A one-of-a-kind floral scent with intoxicating notes of lemon, peach, tuberose, and jasmine, it’s the perfect gift to make your beauty dreams come true, designed to attract love, light, power and positivity to the wearer.
CHARLOTTE’S AWARD-WINNING MAGIC CREAM
Gift MAGIC SKIN and help them look and feel like a star this Eid! Charlotte’s iconic Magic Cream Moisturizer is the perfect gift for everyone you love! Purchase yours and engrave a name or message with free magical personalization in Charlotte’s Beauty Wonderlands, or gift a travel-size pot as part of the 8 beauty secrets in your Crescent Moon Beauty Gift Box.
Charlotte’s Magic Cream is an immediate skin revival moisturizer, loved by supermodels, stars and experts for its glowing results and makeup priming magic. Powered by Charlotte’s Magic 8 Matrix of research-powered ingredients, including Hyaluronic Acid, Vitamins C + E and BioNymph Peptides, skin is 3 x more hydrated after just one hour! Charlotte’s Magic Cream visibly reduces the look of wrinkles in 4 weeks!
MATTE REVOLUTION LIPSTICK IN PILLOW TALK MEDIUM
Charlotte’s globally-loved Pillow Talk franchise is a celebrity favourite - loved by supermodels and stars, from Salma Hayek and Amal Clooney, to Kate Moss and Bella Hadid. The Matte Revolution Lipstick in Pillow Talk Medium is a more dialled-up version of the iconic, original, nude-pink, Pillow Talk, with deeper, sweeter, berry-nose shade, perfect for medium to deep complexions. Colour-curated to mimic natural lip pigments, the award-winning Matte Revolution formula is enriched with nourishing Orchid and Lipstick Tree extracts and light-reflecting pigments, so lips feel softer and smoother while also looking fuller. Pillow Talk Medium will be available for purchase as part of the NEW! Crescent Moon Beauty Gift box.
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