FASHION
Kim Kardashian Launches Skims in the Middle East
Christina Jaber
14-December-2020
Kim Kardashian West announced through her Instagram stories that her shape enhancing, solution-focused underwear, shapewear and loungewear label SKIMS will finally be available all over the Middle East starting the 17th of December on Ounass, and Kim Kardashian was “so excited” to share the news. Kim’s fans in the region will be able to shop their favorite pieces from SKIMS, as the TV personality turned entrepreneur made wide ranges of colors and sizes available from her designs.
Kim, through the video she shared, invited all Middle Eastern women to check out the collection:
“We’ve hand-picked some specific pieces for the Middle Eastern woman from shapewear to everything else. And I’m so excited for you to check out everything on Ounass.com”.
SKIMs, which launched in 2019, is a revolutionary clothing concept that sold more than 3 million pieces worldwide with its first collection sold out from the first few minutes. The label became celebrities’ favorite and is about to become the region’s most-wanted. SKIMS started as a luxurious lingerie line and continued as a loungewear during the pandemic.